We're SEO Audit Consultants Who Started Where You Are Now.

Before we audited anyone else's website, we had our own site to worry about.

We spent twenty years running manufacturing and commercial fit-out businesses. Quoting jobs, managing installations, chasing invoices. The website was one of a hundred things on the list, except it was also the thing that determined whether the phone rang or didn't.

So we worked it out. Nineteen years of managing our own organic SEO. Not because we wanted to work in SEO, but because the alternative was paying someone else to do something we didn't understand and hoping for the best. We flirted with paid google but ultimately our entire business was built on organic search and we never made a cold outreach call in all that time.

That was a normal Tuesday. Spending half the day covered in timber dust and the other half looking at search data trying to work out why a competitor three times smaller than us was outranking us on Google. It's a special flavour of frustration.

Eventually we got good at it. And somewhere along the way we realised the thing we'd actually got good at wasn't just SEO. It was reading what the data was saying and translating it into something useful. What's actually wrong. What's worth fixing. What order to do it in. We also realised that we loved doing it.

That's not much use when you've got a business to run and it's usually written in SEO bro language. Most SEO audit consultants will tell you what is broken but very few will tell you what it is costing you commercially and what to prioritise first. We've been on the receiving end of that and we know exactly how little use it is.

A clear picture of where your site stands, which pages are performing and which are not, the specific issues holding back your rankings, and a priority order that makes commercial sense rather than just technical sense. Delivered in plain English by people who have actually had to worry about whether the phone rings.